Panerai are beautifully crafted watches which are designed to be worn by anyone. The Italian Royal Navy used them during World War II because of their quality craftsmanship and reliability. Next we’re going to give you their history and features to help you know more about Panerai watches.
History of the Panerai
Panerai was originally an Italian luxury watch brand, established by Giovanni Panerai, in Florence, in Italy, in 1860. Panerai is today a Swiss brand, Swiss owned, and Panerai relies exclusively on Swiss movements. In 1997, Panerai was purchased by Swiss Richemont Group and thus became an important player in the Swiss luxury watch market. Since the late 1990s, you can truly say that the brand ceased to be Italian and became Swiss. That’s what makes Panerai so special, and makes it a bit different from other Swiss luxury watch brands. Panerai is Swiss – and yet Italian.
Great Features of the Panerai
Panerai is a great brand that attracts a type of customer that’s looking for a high end timepiece that is a bit out of the ordinary. The brand is known to manufacture large, hefty, bulky oversized watches with minimalistic black dials, and large burly leather straps.The most popular Panerai model is the replica Panerai Luminor Marina. The Luminor Marinas usually feature a 44-mm wide case and the recognizable trademark crown guard that makes Panerais stand out in the horological crowd.
Panerai is dedicated to the purpose of developing and manufacturing collectible cult watches on a very limited scale, in order to honor Panerai’s history. It’s a very small brand with a very small and limited volume of production. Plus, Panerai watches have a retro style design – they are deliberately made to look old-fashioned. The modern Panerai brand intends to emulate the Panerai watches manufactured in the 1930s, 1940s and 1950s. And these might interest you if you are a watch collector!
Panerai is also known to be a “tough guy watch” – its admired and worn by several iconic Hollywood action movie heroes such as Sylvester Stallone, Arnold Schwarzenegger, Dolph Lundgren, Terry Crews, and Jason Statham just to mention a few. Most Panerai watches are water resistant and suitable for swimming, snorkeling or diving. This means that they have a highly valued practical aspect which might come handy for daily use.